Electric KEttle

What problem are we trying to solve?

Create a system or product that helps people who work from home prepare hot or cold beverages.

To create a powerful problem statement, you must identify the tasks the end user needs help performing. Rather than simplifying the solution - “design a modern electric kettle”.

Who is actually going to use this?

More and more companies are allowing people to work hybrid or completely remote. With this increase, stations that are commonly used in public spaces at work will need to be downsized to fulfill the needs 1 or 2 individuals instead of a whole office.

Use Case Scenario #1

Occupation: Content Manager

Pain Points: To boost creativity and engagement, soft music, natural sunlight, and an iced matcha latte usually does the trick.

Use Case Scenario #2

Occupation: Program Manager

Pain Points: Program manager who is constantly in meetings and needs to maintain a high level of focus and energy.

Use case Scenario #3

Occupation: Back end software engineer

Objective: Working in tech requires a high level of detail and extreme levels of focus, with no distractions and no noise.

Inspiration

Bold, heavy-duty, rugged, powerful. Inspiration was derived from forms and structures that have the appearance of strength without the density.